The Economics for Business Podcast

A podcast based on the winning principle that entrepreneurs need only know the laws of economics plus the minds of customers. After that, apply your imagination.

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26. Per Bylund on the Entrepreneurial Opportunity of B2B versus B2C

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Dr. Bylund observes that students, when selecting entrepreneurial projects for his course, lean heavily towards consumer products and services. Does this represent smart entrepreneurial thinking, or not? Is it biased by (lack of) marketplace experience?
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25. Peter Klein on Organizational Designs

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Organization can make a crucial difference to entrepreneurial success. Ideas alone are not enough – execution is needed and the details of execution are important. The entrepreneur must design an organization for detailed, effective and efficient execution.
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24. Dr. Smita Bakshi: An engineer, passionate about her mission, makes an impact by combining what the world needs and what the world will pay for.

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What is the nature of the journey from growing up in India and Africa, to an education in America and the successful founding, growing and managing a high-impact ed-tech business that helps instructors teach and students learn computer science? The answer is: it’s not direct, and it’s not planned from start to finish.
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23. Per Bylund on Entrepreneurial Strategy

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Business strategy in books and business schools has tended to towards metaphors of sports or war. There are playing fields or battlefields, and the strategy question is “Where to play, and how to win?”
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22. Steven Phelan on Managing Expectations

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Entrepreneurs operate in the future. They imagine a future where…
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21. Peter Klein on Transaction Costs

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Are you transaction cost-savvy? Peter Klein explains why it’s important.
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20. Dr. Keith Smith on How Austrian Economics Helped Me Innovate

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Dr. Keith Smith is an anesthesiologist and founder of both the Surgery Center of Oklahoma and the Free Market Medical Association. Surgery Center of Oklahoma has innovated in healthcare with a completely free market offering of transparent pricing with no hidden fees, with a radically patient-centric organization and different and better patient and doctor relationship protocols.
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19. Per Bylund: ACT! How To Apply Austrian Capital Theory In Modern Organizational Design, Contemporary Business Structure, and A High Response Business Model

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Austrian Capital Theory (ACT) sounds arcane, academic and complicated. In fact, it’s the key to modern organizational design, cutting edge business structures, and the high-response business models leading entrepreneurs deploy to win in today’s business environment.
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18. Steven Phelan on How To Assemble A Winning Combination Of Resources

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Austrian Capital Theory holds that capital assets are heterogeneous and complementary. In business language, that means an entrepreneur can assemble set of assets that are special to his or her firm and combined in such a way that the combination is unique, or at least hard to copy.
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17. Yousif Almoayyed on How Austrian Economics Can Make You A Better Businessperson

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Yousif Almoayyed runs a concrete business based in Bahrein, part of a family conglomerate of businesses. Part of his self-directed business education was the reading and thoughtful analysis of Austrian Economics texts, and the practiced application of the principles gleaned from non-stop reading.
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16. David Nordfors on the Huge Entrepreneurial Opportunity of the People-Centered Economy.

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David Nordfors is CEO and co-founder of IIIJ and the co-chair of the i4j – Innovation For Jobs - Summit together with Vint Cerf. He was previously co-founder and Executive Director of the Center for Innovation and Communication at Stanford University. He has served on World Economic Forum Global Agenda Councils and was one of the WEF Innovation 100 in 2009. Here are some highlights from our conversation.
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15. Jeremy Vesta On How To Create Differentiated Value In Seemingly Undifferentiated Markets.

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Jeremy Vesta is a partner in Vesta Holdings, and a manager of Harmony Beef, a greenfield start-up in the fresh beef industry. Fresh beef might be thought of as a commoditized industry. But new entrepreneurial thinking can bring profitable differentiation to all markets. Here are some highlights from our conversation.